Thursday, November 20, 2008

MTV Networks Ramps Up Live Streaming with Inlet Tool Spinnaker


Inlet Technologies, a leading provider of advanced encoding solutions for new media, announced today that MTV Networks, a division of Viacom will use the Spinnaker 7000 live streaming appliance to stream online events, such as episodic "After Shows," bonus footage and tent poles. In the past, MTVN has utilized Spinnaker for the Flash live stream of "The Hills After Show."

"Having a solid live streaming solution as part of its arsenal is important for any media company today" said Manny Parisi, of MTV Networks. "With its excellent pre-filtering abilities, easy to use Web UI and useful scheduling features, Spinnaker provides MTVN with the ability to send out great looking Flash Live Streams to its Web sites in an extremely reliable manner with tons of flexibility."

"We are proud to support MTVN's new media strategy in general and its live streaming initiative in particular," said Neal Page, Inlet Technologies CEO. "No organization is more in tune with the needs and wants of the new generation of consumers than MTVN."