Brightcove Inc., the leading online video platform, announced it was recognized as a leader by Forrester Research, Inc. in its report, The Forrester Wave: U.S. Online Video Platforms, Q4 2009. Brightcove was among the select companies that Forrester invited to participate in its Wave report, and the company received top scores across all of the major evaluation categories.According to the report, “Brightcove’s offering is the most comprehensive video platform in this Forrester Wave evaluation; it consistently scores high marks with few, if any, gaps. The company’s customer base, video scale, and internal resources are unrivaled in the market today. Brightcove’s significant resources and road map position the company to stay ahead in the video platform race.”
“Brightcove is honored to be recognized by Forrester as a leading online video platform,” said Jeremy Allaire, Brightcove chairman and chief executive officer. “This is an exciting time for the online video industry, as video is becoming as pervasive as text on the Web and nearly every professional website is looking to publish video. We see an enormous global opportunity to establish Brightcove as the dominant platform for professional video publishing on the Web, and we believe this recognition from Forrester further validates our leadership position in the market.”
Forrester evaluated the strengths and weaknesses of six U.S. online video platform vendors against 37 criteria in three major categories – current offering, strategy and market presence. Platforms were evaluated against several features, including media management, user-generated video, player capabilities, publishing capabilities, distribution capabilities, monetization capabilities, reporting capabilities, internationalization, integration, scalability, and service offerings. Strategy was measured against the vendor’s ability to envision the future needs of the marketplace, the road map required to meet these needs, partner relationships and executive team experience. Customer base and financial strength were measured to determine market presence.
